I was brought into Re-Skin as lead brand designer to try to fix the identity crisis the business was facing as it went through a period of growth.

I created a variety of content including logos, brand guidelines, video adverts and much more. I also ran paid advertising campaigns which achieved a significant ROI.

I was originally approached by Ross at 5 a side chess to design an impactful vehicle wrap for his camper van which would be used to tour the country. The bus was designed to peak interest and spark conversation wherever it went surrounding mental health and suicide prevention.

After pitching the ‘Check on ya Mate’ slogan and showing my designs, I developed a relationship with the 5aC charity which lead to me creating and installing the graphics, as well as helping out with various marketing campaigns in the following years.

As digital marketer for Pilgrim Foodservices, one of the major projects I lead was the website video guide.

The business had not long launched it’s ecommerce site and was having a hard time converting long time customers to become customers on the web.

The website guide was created in order to show less experienced users of the web how to use the website and troubleshoot any common problems customers ran into.

The guide was considered a great success and has consistently been one of the most visited pages on the website. It also significantly reduced the number of calls and IT support tickets being opened by customers who couldn’t understand features of the website.